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UX/UI Project Lead, Information Visualization Application (Contract)

  • Revamped a stalled info visualization app for Celanese, slashing delays by 30% and boosting manufacturing decisions. 

 

  • Aligned product managers to refine 50+ requirements, getting scope and deadlines back on track.  


  • Guided teams to build scalable app frameworks, now standard across Celanese plants.  


  • Streamlined processes via intuitive design, cutting task times by 45%.

Software

Sketch
Axure RP
Adobe XD
Figma

User Research

Lead Celanese Product Manager

We held meetings with the Celanese product manager daily to extract requirements for initial designs. Essential to the project was the development of a modular template that would meet the needs of multiple manufacturing plants in the organization.

Lead Cognite Product Manager

Daily interactions with the Cognite Product Manager were essential to maintain continuity between past designs and objectives and c

UI References

(Click on Images)

I worked with the design team to develop resources for designers and developers, offering a standardized set of design elements like colors, typography, buttons, and layouts. They ensure consistency, align with branding, and speed up collaboration and development. Created in tools like Figma or Sketch, they may include interactive details like hover states and spacing rules for a cohesive user experience.

Observations, Field Walks and Audits
Observations, Field Walks and Audits
Observations, Field Walks and Audits
Integrated Manufacturing Portal
Observations, Field Walks and Audits
Integrated Manufacturing Portal
Integrated Manufacturing Portal
Integrated Manufacturing Portal

UI Components

(Click on Images)

I worked with the design team to develop modular, reusable building blocks that form the foundation of a user interface, such as buttons, input fields, navigation bars, and cards. These elements are designed to be consistent in style and function, enhancing usability and visual harmony across an application. Defined in UI reference files or component libraries, they included variations for states like active or disabled, ensuring flexibility. By leveraging tools like React or Vue, developers can efficiently implement these components, saving time and maintaining coherence throughout the design system.

Journey to a Finished Product

Celanese XLS file design documents used to extract requirements and design layouts.

I was tasked with developing a modular solution that allowed plant managers to have optimized interfaces for each individual sites.  

Celanese XLS file used to develop Prototypes.

Project Details: Take existing low fidelity prototype concepts and collaborate with Celanese project manager to curate modules including; Daily Analysis, Phase Analysis, Batch Reports, Opportunities, Improvements, Runtime, Efficiency and Pareto (Data Analysis module is presented here).

The first step on this project was receiving XLS files to distill into working requirements. The files were developed by the product managers at Celanese and distributed to myself and the Cognite product manager. At this point we worked together to crate develop the prototypes.

The XLS files evolved into the following wireframes. The designs demonstrate the processes vital to manufacturing recipes.

I developed a design language for the final prototype of the Pareto Screen. I worked in tandem with the Graphic designers to create a style guide.

Final Screens

(Click on Images)

Final screens developed that focused on a modular design. The most important aspect of the design was to visualized massive amounts of data while identifying and displaying the most pertinent to the plant manager.

Initial Pareto design to analyse  process formulas.
Prototype for Speed Analysis of recipe of batch formulas.
Prototype for Speed Profile.
Prototype for Complexity Value Matrix.

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Copyright © 2025 Ernesto Rodriguez UX/UI Design - All Rights Reserved.

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